< CMS Certified Consultant 12 LTS

Kano Model

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Description

The Kano Model is valuable for understanding and prioritizing client requirements and satisfaction. By utilizing the Kano Model, consultants can effectively identify and prioritize features and functionalities that will deliver the highest value to clients.

Goals

  • I understand the fundamental concepts and principles of the Kano Model, including the different categories of customer requirements.
  • I can apply the Kano Model to analyze customer needs and determine the level of satisfaction associated with various features and functionalities.
  • I can identify and categorize customer requirements as basic, performance, excitement, or indifferent factors based on the Kano Model.

Maintainer

Korbinian Kugelmann queo München AG